{"id":25010,"date":"2024-05-27T09:00:09","date_gmt":"2024-05-27T09:00:09","guid":{"rendered":"http:\/\/107416566"},"modified":"2024-05-27T09:00:09","modified_gmt":"2024-05-27T09:00:09","slug":"how-digital-health-companies-are-capitalizing-on-the-glp-1-boom","status":"publish","type":"post","link":"https:\/\/wp.worldtechguide.net\/how-digital-health-companies-are-capitalizing-on-the-glp-1-boom\/","title":{"rendered":"How digital health companies are capitalizing on the GLP-1 boom"},"content":{"rendered":"

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Patent protection for Wegovy \u2014 Novo Nordisk’s blockbuster weight loss drug, which contains the second generation GLP-1 active ingredient and is at least twice as effective \u2014 is expected to expire by the decade’s end.<\/p>\n

Michael Siluk | UCG | Getty Images<\/p>\n<\/div>\n<\/div>\n<\/div>\n

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For Gray Beard, a kindergarten teacher in Charlotte, North Carolina, losing weight had become a grueling task. She’d tried five different programs in her life and never found lasting results.<\/p>\n

Her luck started to change last year, when she saw a promotion on Instagram for the Ro Body Program<\/span>, a new offering from online health startup Ro. The ad said eligible patients could get prescribed GLP-1s, the buzzy class of obesity treatments that’s turned into a booming business in recent years.<\/p>\n

Beard, 47, had previously sought a GLP-1 prescription, but her doctor “wouldn’t even try” to get it approved, assuming her insurance company would reject coverage of the costly medication, she said. GLP-1s cost roughly $1,000 per month before insurance and other rebates. <\/p>\n

Customers of Ro’s Body Program could get prescribed a GLP-1, such as Novo Nordisk<\/span>